PAULA BEARSLEY

Business Advisor | Certified Professional Business Advisor (CPBA)

Build a better business — with clarity, confidence and control.

When your business feels heavier than it should, you don't necessarily need more ideas. You need clarity on what matters, confidence in your decisions, and a practical way forward.

I work alongside owner-led businesses to strengthen financial clarity, create better structure and turn uncertainty into practical decisions and action.

Practical, accessible and hands-on business advisory, backed by more than 20 years of real business ownership experience.

Book a complimentary 30-minute conversation

Let's talk about your business

20+ YEARS BUSINESS OWNERSHIP | PRACTICAL BUSINESS IMPROVEMENT EXPERTISE | TAILORED, HANDS-ON ADVICE

WORKING WITH ME IS FOR YOU IF…

You recognise that:

You're constantly dealing with today's problems instead of building the business.
Too much knowledge and too many decisions still sit with you.
Your systems and processes aren't keeping pace with the business.
Your team is busy, but responsibility and accountability aren't always clear.
You know parts of the business aren't working as well as they should.
You're not always sure what your numbers are telling you.
You have plenty of ideas but too many competing priorities.
You know the business has more potential but you're not sure what to tackle first.

WHAT STARTS TO CHANGE?

You gain:

Clear direction and priorities.
Better systems and ways of working.
Greater visibility of how the business is performing.
Stronger accountability across the business.
Better-informed decisions.
Less dependence on the owner.
A practical plan that actually gets implemented.
Greater confidence and control.

And importantly:

A business that progressively works better — for the owner, the team and the bottom line.

What working with me is like…

This isn’t theoretical advice. I work alongside you to improve how your business actually operates.

1. Hands-On Support (In the Business)

Regular involvement helping you:

manage cashflow
interpret financials
improve structure and systems
make key decisions in real time.

2. Action & Accountability

Regular sessions to:

keep things moving
work through challenges
make decisions with clarity
stay focused on what matters.

3. Strategic Direction & Governance

Monthly planning and oversight to:

define direction
track performance
keep the business moving forward.

Let's chat

How am I different from other Advisors & Coaches?

WE WORK TOGETHER AND I SHOW YOU HOW

TO TAKE CONTROL OF YOUR BUSINESS.

What I do not do is stand on the side lines and give you a ‘one size fits all’ program to implement and promise it will solve all your problems and your profits will escalate. We all know small business is not that straight forward.

I EMPOWER YOU - THE BUSINESS OWNER.

I work with you to build your knowledge and provide you with the skills and tools that are missing in your business - we fill the gaps by looking across your entire business (people, processes, systems, your vision & goals, strategy, planning, marketing AND finance) and together we identify where and why your business is stalling and apply solutions to return you to a path of growth that you can sustain.

I HELP YOU LOOK AHEAD AND GROW WITH CONFIDENCE.

BOTTOM LINE: Your accountant looks back and is typically engrossed in the numbers.

Think your accountant is handling all aspects of your business finances?
It’s a common assumption—but not always accurate. Most accountants focus on taxes, compliance, and financial reporting. That means there are often big gaps when it comes to the day-to-day financial and operational management your business needs to thrive.

Here’s the truth:
Accountants are invaluable during tax season, but they’re not usually by your side, tracking daily numbers or guiding financial and operational decisions in real time.

Their role is essential but specific. Accountants typically handle:

End-of-year tax returns and compliance;
Financial statements and historical reporting; and
Tax planning and strategy.

But what about everything in between?
Who’s helping you manage your cash flow, monitor performance, and make proactive financial, process and operational decisions before issues arise?

That’s where I come in…As an ADVISOR & COACH, I work alongside you in your business to support your daily financial and operational success.

I help you:

Interpret your financial reports—daily, weekly, monthly, quarterly and annually—so you always know where you stand and can take timely, effective action.
Spot potential issues early, like rising expenses or shrinking margins, and help you address them before they become problems.
Ensure your systems and processes are aligned with your goals and actually working for you—not against you.
Set realistic financial goals, budgets, and performance measures to keep your business on track and growing sustainably.
Ensure you are making the best use of your staffing and that your staff are motivated and driven to help you achieve your goals.
Take control of your numbers and operations—not just at tax time, but every day.

I work alongside you, providing support specific to your business needs, when you need it.

Why work with me?

You will receive bespoke business advice and support that is grounded, practical, and built on real experience.

I have over 20 years of hands-on experience running small businesses and working closely with entrepreneurs and small teams, I bring a steady hand, a sharp eye, and a genuine commitment to your success.

HERE’S HOW I STAND OUT:

Personalised support - Small business is not straight forward - at times it can be complicated and messy. Unlike larger corporates with set structures, the very nature of small business means that individual personalities (both owners and staff) can have a very strong influence on the business. There is nowhere to hide in a small business and no blanket approach will fix things.
Tailored, Straightforward Guidance – No jargon, no fluff — just clear, practical steps that work for YOUR business. I do not believe in a '‘one size fits all’ approach for small business as many different complexities can influence its success. It is crucial that together we design a way forward specifically for YOUR business, that addresses YOUR unique set of circumstances.
No minimum restrictions on business size or turnover – If you are ready for change, I am ready to help you regardless of the size of your business.
Hands-on, Practical Support – I don’t just give advice, I roll up my sleeves and work with you to find your pinch points and implement solutions. I teach you the skills you need to move forward with confidence.
Board-Level Thinking for Small Businesses – Many small businesses do not have the luxury of a Board or Management Team to run their ideas by, face challenges or help in decision-making. That’s where I come in and provide you with a sounding board, a new perspective and solutions - without the big corporate pricetag.
Empathy + Real-World Experience and Understanding – I know how isolating business can be and I know first hand how demanding it is. I am not theory based - I am current and tuned in.
Financial & Operational Health & Growth Focus – I help you understand what is underneath, driving your numbers and operations and ultimately your success.
Ongoing support as long as you need it.
Discretion - I value your privacy.

TOGETHER WE CAN:

Bring your vision to life;
Build smart systems and processes that grow with you;
Create structure and calm behind the scenes;
Ensure your finances are in check; and
Keep your team aligned and focused—without you constantly steering the ship.
I cut through the noise to help you move forward fast and

together we create a business that supports you…

instead of draining you.

How I Can Support You

Running a small business comes with a lot of moving parts - but you dont have to manage it all on your own.

Your business needs:

Systems that run without constant oversight;
A team that takes ownership, follows through, and steps up with confidence;
Boundaries that protect your time and creativity—not hold you back; and
Weekly rhythms that create clarity, focus, and forward momentum.

Whether you are launching something new, growing your current operation, or feeling stuck in the day-to-day grind, I am here to offer you practical, tailored support and straightforward advice to help you move forward with clarity and confidence.

Key areas we can focus on together are:

Business Planning, Direction and Strategy - do you have a clear direction and a plan to get there?
Governance - are you spending your time where it counts - working on the business, not just in it?
Financial Clarity - Is your cash flow under control? Is your business running as efficiently as it could be?
Operations - do you have the right systems, resources and processes in place to support growth?
Leadership and Team Support - who’s leading the day to day and who’s driving long term growth?
Sales and Marketing - are you reaching the right people and staying focused on what you do best?
Project Management - Have a project that keeps getting pushed aside? I can help get it moving and deliver results.
You set the pace and level of support you need.
My objective is to make things easier, clearer, and more manageable, so that you can focus on what you do best.

TAKE THE FIRST STEP...CALL ME FOR A CHAT AT NO COST TO YOU

My approach to working with you

STEP 1: Let's Talk

Simply email or give me a call and let’s schedule a 30 minute catch up over coffee.
(This is a complimentary discussion to see what your key challenges are and if we are the right fit for each other.)
STEP 2: Business Assessment

Think of this as a health check across the most important parts of your business. It is a short but comprehensive analysis which will help us quickly identify your pinch points, areas for improvement and potential solutions you can implement.
STEP 3: Tailored Coaching Plan

Together we create a bespoke plan that steers you toward your goal to either STEP UP and grow your business, STEP BACK and find balance, or STEP OUT of your business.
You determine the level of support you need. For example: Immersive hands-on; weekly or fortnightly management planning and accountability, monthly governance, strategic planning and direction…its entirely up to you.
OTHER: Project Management

Do you have an area of your business that you want to progress or a project big or small that you would love to bring to life, but do not have the time or resources to spare? I can step in and help you.